Romania took hold of my heart in 2015 and since then has consumed my mind and soul. As with any genuine commitment, my relationship with this beautiful, complex country has grown and deepened over time as I have learned of its many tragedies, as well as its many triumphs. I have surrendered myself to Romania. [...] As I continue my Romanian journey, I marvel over the resiliency and fortitude of the people. I am fortunate to have developed close relationships, familial in many ways, with many Romanians. And I am eternally grateful to have been granted a Fulbright and honored to become part of this amazing community.
Audience Research and Engagement
Professor Desiree Hill, Assistant Dean at the Gaylord College of Journalism and Mass Communication of the University of Oklahoma, is currently in Romania as a Fulbright Specialist, at the invitation of the Department of Journalism, Faculty of Journalism and Communication Studies at the University of Bucharest. On March 22, 2024, Desiree will be the keynote speaker at the Workshop titled “Audience Research and Engagement,” organized by the department in collaboration with ActiveWatch.
Ever wondered what elections would look like if the average citizen didn’t care about them, or worse, didn’t even know they were happening? How do we ensure the public is informed about significant journalistic investigations, both online and offline? And how can we address individuals who actively avoid coverage of critical issues?
This one-day workshop in Bucharest (both on-site and online) will bring together specialists in commercial and academic research, media managers, journalists, and journalism students to explore audience research and engagement strategies for news.
Date: March 22, 10:00-15:45
Location: Senate Hall, University of Bucharest (Șoseaua Panduri 90)
Reserve your spot for the event at the following link: https://forms.gle/gWVFAvaEhUgAYTxTA